Thursday, October 9, 2008

The Future of our Cell Phone - Part 2

Continuing with Mobile Marketing and the benefits to both consumers and businesses. Let's start with the benefits for business.

Businesses benefit from Mobile Marketing in many ways. I could list all the features and benefits as this was a sales presentation, but I will simply things and say that the main benefit for virtually ALL businesses is that they will gain more sales. Isn't that what it is all about? There are individual solutions for each type of industry. The most effective way to understand this information is to visit our website www.505Text.com and check out the Industry Solutions section.

Now, getting to the benefits for consumers. Once again, it is very simplified - saving money!! With the unstable economic outlook, saving a couple of bucks here and there can allow us to still enjoy some of the fun things in life - like eating out, going to shows or weekend get-a-ways. Mobile Marketing allows consumers to receives discounts, offers and promotions sent directly to their cell phone - only from businesses that they want to receive offers from. No more worrying about clipping coupons or searching the Internet for discounts - the offers are sent to you!

505 Marketing of Lancaster, PA has introduced Mobile Marketing (Text Message Marketing) to the Central PA area for small businesses. We are excited about this great new service and are looking forward to provide a great opportunity for businesses to embrace this new technology to increase sales and customer loyalty. We are also excited about the benefits that local consumers will have in being introduced to the convenience of saving money simply by having a cell phone.

For more information on Mobile Marketing (Text Message Marketing) for your business, visit our website www.505Text.com.

Wednesday, October 1, 2008

The Future Of Our Cell Phone - Part 1

It seems no matter where I go - people have their cell phones glued to their fingers or their ears. That's right, either talking or texting. The intriguing element of texting is that it can take 20 minutes to hold what would be a 2 minute conversation. So what not just call the person? I find this fascinating, but yet it all makes sense in some crazy kind of way. Perhaps it's the realization that we really don't much to say to each other, so we want to make it last. Or maybe it's the fact that we can't hold a conversation at that precise moment, so the text conversation is more discreet.





I doubt that holding a live conversation on a cell phone will ever be a "thing of the past," however the less obtrusive means of communication - Text Messaging is taking our Country by storm and is quickly becoming more than just a way of saying "hello" or "meet me in 10 minutes."





So if everyone has their cellphones by their side 16 hours a day, what type of opportunity might this create for businesses as a means of communication or marketing? The answer - a HUGE opportunity. Such a great opportunity in fact, that many major restaurants and retailers have been using "Mobile Marketing" for the past 2-3 years.





Mobile Marketing? What is that? Quite simply it is marketing directly to one's cell phone. Now, you may all of a sudden have visions of harassing text messages, non-stop incoming calls from telemarketers, etc. But, that couldn't be farther from the reality of what Mobile Marketing truly is. Unlike the days of telemarketing to your home where you couldn't get through dinner or putting the kids to bed without those annoying calls where you said Hello 3 times before the gum-chewing saleswoman asked to speak to Mr. or Mrs. "Scoot" when your last name is "Scott," Mobile Marketing provides complete control of the solicitation in the hands of the cell phone user.





The cell phone user is in complete control because before a business can market to them, they must "opt-in" to receive the information sent to their phone. Businesses can use many methods to attract users to opt-in.....everything from convenience, to VIP treatment, discounts, promotions - the list goes on and on.





So, how do businesses benefit from this? How do consumers benefit from this?





Check back on Monday for the continuation of "The Future of our Cell Phone."





Or you can read more at http://www.505text.com/